Web Work
Design
Designing websites is about understanding and negotiating between client and user.
Clients need exposure of their branding and favour larger logos. Users need functions and the ability to find what they are looking for with ease. Between the two mediates the designer.
Design is more than aesthetics but it is heavily yoked into aesthetics. An attractive interface is always better an unattractive one and attractiveness has much to do with simplicity and ease of use.
Usability is good design however pursuit of usability is commonly an excuse for a lack of aesthetic quality and an ignorance of the effects of branding on a user’s experience.
As a designer I seeks to strike this balance in my work. Form and function, together.